How Beauty Company Evolution of Smooth Was Able To Win Over Millennials

Is it possible to build a modern beauty company by making young people your target customers and by marketing to them by mostly eschewing traditional advertising methods like print ads in magazines or large advertising campaigns repeatedly broadcast on television? If you ask the founders of the relatively young beauty company Evolution of Smooth, then you will find that the answer to that question is yes. Nearly ten years ago Evolution of Smooth developed a product that made waves in the world of drugstore beauty. The company sought out the insight of female customers and an artist as it decided to embark on a quest to revolutionize the way that the industry and consumers thought about lip care products. For the visionaries behind Evolution of Smooth ( the phrase “short plastic tube” was not necessarily synonymous with the word lip balm.

Through efforts to elevate the everyday experience of using lip balm the company’s founders were able to develop a lip care product that looked more like a futuristic toy than lip balm and as such won over an avid consumer base that has helped EOS lip balm organic smooth spheres to become the number two lip balm in the country after Burt’s Bees. That is not bad for a brand that got it’s start just a mere eight years ago.

While the product’s design helped it to become a staple in the purses and pockets of many female consumers across the country, Evolution of Smooth has used 21st century marketing methods to help the lip balm carve out even more space in the lip care market where young female consumers are concerned. In order to make inroads with female millennial consumers by connecting with bloggers whose platforms were focused on beauty. That outreach resulted in Amazon reviews of their products that were posted in social networks like Facebook, Instagram and YouTube. They tapped celebrities like Miley Cyrus and were able to have their lip balm product placed ubiquitously throughout the singer’s video for her single “We Can’t Stop.”

Thor Halvorssen And The HUman Rights Foundation Find New Ways Of Highlighting Human Rights Abuses

The Human Rights Foundation has done a large amount of good work since the group was formed in New York City in 2005 by film producer and activist Thor Halvorssen to be a politically independent organization fighting for the rights of those stranded in closed societies. Halvorssen has looked to develop the organization in many different areas of human rights activism that make sure as many people as possible are aware of the work being done by the Human Rights Foundation and the abuses governments around the world are committing. Along with the amazing work the small team at the Human Rights Foundation are completing the group is also well known for its work researching the legalities behind many of the world’s leading human rights laws and conventions that is designed to make sure the rights of the individual are protected.

Among the events and publications Thor Halvorssen and the Human Rights Foundation have been involved in are the role played in the United Nations Human Rights Council elections; Halvorssen and his Human Rights Foundation team played a key part in this process by speaking up about the abuses committed by those nations standing for election to this council. Recently the Human Rights Foundation has embarked upon a new series of events and research campaigns under the banner of “Speaking Freely” which is designed to provide information about the historic nature of freedom of speech rights around the world; Thor Halvorssen and his team will track free speech laws from the Middle Ages through to the current First Amendment of the U.S. Constitution in a bids to promote a greater level of support for those robbed of this human right.

In making sure the rights of people around the world are protected the Human Rights Foundation under the leadership of Thor Halvorssen has looked to develop new ways of making sure all who wish to understand human rights in a more concise way have the opportunity to. The publication of “The Responsibility to Protect” brings together the work of respected legal professionals and activists to make sure a dedicated plan to protect the human rights of all people is created for the future.


Yanni Hufnagel: The Crimson Genius

Yanni Hufnagel is what The University of Nevada always needed. His role as the Assistant men’s basketball coach has opened up many new doors for his players and his own future career in the sport. He is their recruiting genius and their saving grace. In his short time assisting at Harvard for all of four seasons, major wins have occurred for the team with their 79-24 record showing proof of his skill. Hufnagel is far more than just another 30 something old Jewish guy. He is a force to be reckoned with. His talents in recruiting basketball players has always been evident, even as a young man in college. Yanni Hufnagel always had something to prove and made his talents known time after time. Coming from his humble beginnings in Scarsdale, NY commenting on basketball team games on local access television, Hufnagel moved on to complete his college degree at Cornell University. His talents became truly evident once he started working at Harvard with Tommy Amaker in 2009. From there he moved on to work with other coaches at Vanderbilt and Cal State recruiting for them and leading them to victories with stellar players. After leaving California due to sexual harassment allegations, which Hufnagel denied, he received an enormous amount of requests from other schools offering him positions. After some time he selected Nevada to share his gift with and it certainly has paid off for their team. One season after another he reeled in top notch quality players such as Jaylen Brown and Ivan Rabb. Yanni Hufnagel’s rise to success to his now present job with The University of Nevada was not an easy one, but his gifts and genius as a college basketball recruiter combined with his experience, make him a valuable asset to any college basketball program.  

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Dick DeVos Believes In Helping Charities

One of the core foundations of the way that people can help other people is charities. For many generations, charities have been at the heart of helping literally millions of people from all walks of life. Whether helping people who need food, clothing, or a place to stay, charities have been one of the main ways that people who need help have been able to get help. There is much more to charities than meets the eye. Charities are organizations that have management and people who handle the daily tasks that are required to run charities successfully.


While the need for money is probably the most important aspect of any charity, there must be people in place to handle the money that comes into the charities from financial contributions. These people are very important to ensuring that the people who need help are able to receive the help from charities. Many charities have various ways that the organizations go about raising money. One of the most popular is contribution drives. The charities set goals related to the amount of money that is needed or desired for a time period then the charities go about various ways to raise the money.


These contribution drives can be very successful. The contributions that are raised come in all contribution sizes. The size of the contributions range from a few dollars to millions of dollars. The charities that are successful at raising money usually have most of the contributions come in smaller amounts, but the charities have many smaller contributions that add up to a substantial amount of money. In addition, successful charities tend to have a few large contributions. The large contributions are important because the larger contributions allow charities to meet contribution goals plus more.


An individual who has provided many large contributions to various charities is Dick DeVos. He has given millions of dollars to charities over the years that has totaled over 139 millions dollars. In combination with his wife Betsy DeVos, the couple has helped many charities. The couple has a passion for helping people. Both locally and nationally, the couple has provided contributions to charities that have helped thousands of people.


Dick DeVos is someone who has accomplished a lot both in his professional career and personal life. He is known for many different things that includes his amazing financial contributions to various charities, but he is known for many other things such as his tremendous executive leadership ability. Dick DeVos has held key executive positions at several major corporations that includes Amway and the Orlando Magic. He is also the current president of the Windquest Group. At every stop in his professional career, Dick DeVos has been and continues to be successful.



Increasing Brand Recognition with Talk Fusion

Talk Fusion is distributed and marketed to over a million marketing professionals to help them gain an edge in today’s fast-paced world. Bob Reina, the CEO of Talk Fusion, has stepped forward to share how this new service will help businesses to stand out from their competition.


Every business aims for increasing brand recognition with their consumers so they can keep them coming back. Reina recently shared the current video advertising trends of 2017 and how business owners can utilize this information to their advantage.


Consumers today are spending more time on the internet for entertainment, shopping, and researching information. The age of sitting down to watch TV and flip through cable channels is quickly becoming a relic of the past. The popularity of YouTube has proven businesses too can benefit from using Talk Fusion to engage with their consumers on a personal level. Using memorable and persuasive videos to get their name out to their consumers and to keep bringing them back.


Reina is the visionary behind Talk Fusion and has pitched ideas to IT professionals on how they can utilize this excellent tool at their disposal. He uses valuable information like video’s growing popularity, market analysis, and consumer trends to make his statement. The beneficial medium is a way to help businesses set themselves apart from their competition and to interact with their consumers on a more personal level.


The growing trend of using video as an effective marketing tool has never been bigger or better. The world’s first all-in-one Video Marketing Solution, Talk Fusion was created for businesses to use. This dynamic tool is designed to help increase profits, sales, and to keep customers returning. Marketing walks a fine line between informing the customer of the products or services a customer has to offer. The same marketing technique is tasked with holding the customer engaged and giving them the information necessary to keep them coming back to the company.


The marketing for Talk Fusion is person-to-person done by Independent Associates in over 140 countries. Anyone can try out Video Marketing Solution for free with the 30 day Free Trial with no credit card necessary.

The Spiciest Wolf


For a die-hard yuri anime fan, it is rare to find a character that breaks the usual saturation of character tropes. Females often range from the volatile tsundere to the saccharine deredere. Not to say that cookie cutter personalities aren’t enjoyable, they thoroughly can be, but once in a while it is pleasant to find someone refreshing. Here enters Holo the Wise Wolf of Yoitsu from Spice and Wolf (Ookami to Koushinryou) which was adapted into 2 seasons in 2008 and 2009. An anthropomorphic wolf deity fully aware of her brilliance, she has no qualms with using her womanly wiles among humans. Armed with a quick wit, she is most endearing when engaged in playful banter with her travel companion, Lawrence.  Definitely one of the better sci fi anime.

Another shining point of her is when she uses her intelligence to improve upon the deals Lawrence strikes with other traders. His successes can often be attributed to her rapid understanding of modern times despite existing for hundreds of years. Though she possesses strength both mentally and physically, she does have a soft side. Holo’s proneness to jealousy and desire to be doted upon add to the realism of her character. Over the course of the series, she takes down her walls as she grows to trust Lawrence to comfort her vulnerable emotions. With such depth in character, there is no shortage of flavor in this spicy wolf.

Equities First Holdings – Working Capital Is Vital for Business

With regards to financial performance, numerous entrepreneurs concentrate on making profits. Nevertheless, there is something else to focus on and that may determine whether the business will remain afloat or even stop its operations. And that is the working capital. The reason Equities First Holdings has been helping many startup businesses to fill the gap of their working liquidity is due to the fact that securing a bank loan for many small businesses is equal to climbing a mountain. With many documents and performance history to show to the bank, many of small enterprises thus find it hard to secure easier and quick working capital. It is a reality that before any business can start generating profits; it has to spend money to get money.

Equities First Holdings has wide experience in offering contemporary lending services with most of its working facilities based in different corners of the world. By using stock-value as security, companies and individuals have been able to get enough loans to run their business operations. Before establishment, startups face the challenges of financing their daily activities, hence the need for external funding. Why is working capital essential? It represents the available amount of money to operate your business while still meeting your obligations.

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Current assets include inventory, cash and accounts receivable; that is property that is in form of cash presently or that can be changed into money within a year. obviously, long-term assets such as real estate, furniture and vehicles can be traded for cash but are not classified as “liquid” or current assets. The reality is; anyone who sells their business assets won’t be capable of doing the business. On the other hard current liabilities entail loan payments and bills that the company experiences within a year. Today, Equities First Holdings has been a reliable external source in financing most of small business operations including individuals with high assets value.


Dr. Avi Weisfogel – A True Sleep Master



Dr. Avi Weisfogel is the owner of New Jersey Dental Sleep Master Seminar Instructor. He was born in March 7th 1972 in Highland Park, New Jersey. He has roots in New Jersey since his father has been a cardiologist for over 30 year, his mum and sister live there furthermore, and his wife and their six children live in New Jersey.




Dr. Avi Weisfogel graduated with a BA in Psychology and Biology from Rutgers University and Doctor of Dental Surgery(DDS) in New York College of Dentistry in 1997.




From a young age he had passion on teeth and always admired people with good teeth. His keen passion in dentistry and satisfactions he gets through his patients led him to join marketing and business clubs.


He is the founder of Old Bridge Dental Care, in 1999 and managed the office earning love and popularity from the community for more than fifteen years and winning the award of Best Dentist for a couple of years. His passion led him to open his own company in Edison, dedicated to sleep in 2010 that worked with physician all over the world and assisted them with coming up with and management of sleep labs. It took an average of two years and millions of dollars for the company to be stable. He later came up with a system that created 250-300 oral appliance patient per month.


In 2014, in conjunction with Barry, he came up with a system to create dental sleep master program with the objecting of reaching more dentist, physicians and patients. The aim of the dental sleep program is to improve sleep medication in the health care system


Dr. Avi Weisfogel loves education and he spends an average of 200 hours a year to gain more knowledge on dentistry so that he can learn the latest and new technology in dentistry.


Sawyer Howitt: Racquetball Star

Portland, Oregon is known for many things including its art scene and hipster culture. Soon Portland might very well be known for something else, being the hometown of Sawyer Howitt. Playing out of the Racquet Club in Portland, Sawyer Howitt is name to watch in the world of Racquetball. While the majority of his experience has been in the Oregon State High School Ranks, Howitt is an up and coming Racquetball player who may soon be making a mark on the national scene. Sawyer Howitt is a name to watch in the world of Racquetball and a future Racquetball star.

Eric Pulier, Philanthropy Pioneer

American Entrepreneur Eric Pulier was born in New Jersey where at a young age he became interested in programming languages. His early start led him to the creation to a database computer company in High School. Obviously an intelligent and talented young man, Eric went on to attend school at Harvard University where he studied more language, but this time, the American language. Pulier’s professional career was nothing to scoff at either. PDT, People Doing Things, is a company created by Eric Pulier that utilizes technology to aid progressive health care and education. This is perhaps one of his most memorable works.


Truly a man of many talents such as work as a columnist, author, technologist, public speaker and entrepreneur, it comes as no surprise that Pulier also serves as a Philanthropist. He is seemingly most known for his philanthropic work due to the fact that his track record is quite impressive and inspiring. A notable philanthropic act of his is the Painted Turtle, a camp that serves children with chronic illnesses. Pulier seems to have quite the agenda towards helping children who are battling various health issues. A quality that we can surely all appreciate. Pulier’s innovation, money, time and commitment to giving back is making quite an impact and is hopefully inspiring others to follow suit in acts of selflessness. Back in the year 1990, Eric worked with former President Bill Clinton to solve cloud computing needs in areas that demanded it. The many ways Eric has served and continues to serve the community suggest the ways of a Philanthropy Pioneer.